page contents

Blog Posts

to help you learn about digital marketing

HOW TO ATTRACT AND RETAIN CLIENTS⠀

Online marketing has so many tools you can use to bring in new business and keep them as your clients for life. Using creative targeting and retargeting campaigns (like we've discussed before) can be extremely effective of getting non-clients/customers in the door for the first time. ⠀

However, you'll be amazed at the amount of businesses who will focus on getting someone in the door, and then HOPE they return. If you do a good job, then they probably will - but why leave it to chance? ⠀

Use the different means of online marketing that allow you to stay in touch with your clients/customers and remind them of or entice them of a second visit. SMS Marketing, Email Marketing, Messenger Marketing. It's all out there ready to be utilised. ⠀

But, no matter how much you use these tools, nothing will ever top the quality of service you deliver. That, above all else, is what you should be focusing on. That's why people will come back. The above means are tools to be used to remind people and incentivise them back in, once they've already had a great experience. If you offer a poor service then you might as well not even bother trying to get someone back in, because no matter how great the offer, they'll still remember you as the business that weren't great.⠀

That's what they'll tell their friends, and that's what they'll say online.

What's more effective, a business telling you how great they are or your friends telling you how great a business is? OF COURSE it's the second one. It always will be. We trust our friends word for more than a business's. Give you customers something great to tell their friends.

Want to retain clients? Blow them away on the first visit. ⠀

May 31, 2019

These might help, too!

How to Set Up A Custom Audience (Retarget Website Visitors)

Looking to improve your Facebook Ads and Return On Investment? Custom Audiences allow you to retarget your website visitors and audiences who have dropped off at different steps of your marketing funnel. Learn how to get back in front of them with laser-targeted ads!

Read Now

7 Content Mistakes Every Business Makes (with examples)

If you're finding your content isn't getting the engagement or results you desire, it can be tough to know why, but this article might help you identify problems and find solutions.

Read Now

The Top 8 Reasons Why Businesses Fail at Paid Advertising

8 Reasons Business Fail at Paid Advertising - Find out what mistakes are made and how to overcome them.

Read Now